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ElantraClub - For Elantra Owners and Enthusiasts _ The Kia Zone _ Online site says Kia may be gone in 2011

Posted by: elantragt Jul 9 2010, 12:04 PM

I think the article is way off but according to an online source, Kia may go the way of Pontiac and Hummer in 2011. This was from an article entitled "10 Brands That May Disappear in 2011". While some of the brands they mention like BP and Radio Shack seem feasible I just don't think Kia is going anywhere. Here's what they said:

QUOTE
Kia Motors Corporation is one of the two car brands of Hyundai of South Korea. It has always been a marginal brand. Its stable mate, Hyundai USA, has a reputation for high quality cars like the Sonata and Genesis. Kia sells “low rent” cars and SUV nameplates like the Sorento and Rio. As GM and Ford have already discovered, it is expensive to maintain multiple brands and storied car names, including Pontiac, Saturn, and Mercury, are disappearing. Most Kia cars sell for $14,000 to $25,000. Hyundai has several cars in the same price range (LINK). Hyundai’s Sonata has quickly become one of the best-selling cars in America, and its Genesis flagship model competes with mid-sized BMWs and Mercedes. The parent company will take a page from several other global car companies and dump its weakest brand.


Here's the link to the article which is featured on Yahoo's front page:

http://finance.yahoo.com/banking-budgeting/article/110018/10-brands-that-may-disappear-in-2011

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